GAP boycott actions

by Mary Pjerrou

People in more than 30 cities around the nation picketed Gap, Banana Republic and Old Navy stores on November 27 to protest Fisher family logging of redwoods on the Mendocino Coast. The grassroots uprising kicked off a boycott slated to continue until Mendocino Redwood CompanyÑalso controlled by the FishersÑstarts logging sustainably and stops clearcutting, felling the last old-growth trees and spraying herbicides.

Pickets walked in New York City, where 10 Lindy Hoppers danced on 5th Avenue for the redwoods, in Chicago, Atlanta, Durham, Chapel Hill, Seattle and Tacoma; in Minnesota, Pennsylvania, Utah, New Mexico, Hawaii and other points, including eight California cities. All these events were in concert with our rally in Union Square in San Francisco, where 300 people gathered, marched and picketed the Gap, a march and picket on Telegraph Avenue in Berkeley and a T-shirt picket in Santa Rosa Plaza organized entirely by Mendocino Community High School students. Picketing continued throughout the Christmas shopping season in San Francisco, home of the Gap, organized by coordinator Mary Bull with the help of Forests Forever and other volunteers.

In addition, ten thousand people around the state, the nation and the world, have signed the Petition to Save the Mendocino Coast Redwood Forest! You can download the petition or sign it on-line at .

Copyright Mendocino Environmental Center 1999
Permission granted to excerpt or use this article if source is cited


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Last Update: 1/18/99